[Home](https://district10.io/)/SEO & AEOThe visual guide

# Keep the ship. Launch a speedboat.

SEO brings buyers to your website.

AEO puts your expertise in front of people asking AI who to choose.

SEO · Search engine optimisation

## Your foundation.

A useful website, clear service pages and a reputation built over time.

A customer searches⌕   accounting firm Singapore

A list of websites

AEO · Answer engine optimisation

## Reach buyers with a specific need.

Answer the questions people ask before they buy, with evidence that gives them a reason to choose you.

A customer asks“Which accountant suits a small ecommerce business?”

An answer with suggestionsSource 1Source 2

## Who is this for?

Businesses people research before buying. Three examples:

### Local services

Aircon, renovation, specialist repairs.

“Who can fix this

near me?”Publish your service area, pricing factors and booking details.

### B2B specialists

Agencies, accountants, consultants.

“Who understands

my industry?”Show who you work with and a case study that proves the fit.

### Ecommerce brands

Appliances, furniture, specialist products.

“Which one suits

my situation?”Explain specifications, running costs and trade-offs.

## Where are you starting?

### Get more from your website.

[WhatsApp us](https://wa.me/6597121217?text=Hi%20Jacob%2C%20I%27d%20like%20to%20improve%20my%20existing%20website.)

### Build for your next customer.

[WhatsApp us](https://wa.me/6597121217?text=Hi%20Jacob%2C%20I%27d%20like%20District10%20to%20build%20a%20new%20website.)

## One question. A repeatable test.

- 01AskSave the AI answer

and its sources.

- 02ImprovePublish a clearer page

with real evidence.

- 03RecheckTrack citations

and actual enquiries.

[Build your question set ↗](https://district10.io/tools/ai-search-prompt-builder/)Keep the prompt and platform consistent. Repeat before drawing conclusions.

## Reach your next customer.

Tell us who you want to reach. We’ll map out the pages and buying questions to focus on.

[WhatsApp us](https://wa.me/6597121217?text=Hi%20Jacob%2C%20I%27d%20like%20to%20discuss%20my%20website%20and%20AI%20search.) [Try the readiness checklist ↗](https://district10.io/tools/aeo-readiness-checklist/)

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